FOR IMMEDIATE RELEASE
Date: Dec. 6, 2018
Contact: Jake Miller, firstname.lastname@example.org, 608-957-4797
Hops & Hemp: Great Dane launches CBD-infused drinks
Green Glory APA leads the way for CBD beers brewed in Wisconsin
MADISON -- One of Wisconsin’s first brew pubs is again pushing the industry forward with its latest concoctions: CBD-infused beer, cocktails and non-alcoholic beverages.
The Great Dane Pub & Brewing Company, in partnership with Madison-based GreenRX, will launch Green Glory CBD APA, along with multiple house-infused CBD cocktails, on Dec. 13 at all locations.
The Great Dane and GreenRX will host a launch party from 4:30-6:00 p.m., Dec. 13 at the Dane’s downtown location, 123 E. Doty St., Madison. The event will feature drink specials for Green Glory and several CBD-infused cocktails.
“I hadn’t seen any Wisconsin beers brewed with CBD, and knew we could combine the best of both worlds for our customers,” said Rob LoBreglio, the Dane’s master brewer and co-founder. “We’ve experimented with beer recipes for nearly 25 years, so it’s only natural for us to brew a CBD-infused beer such as Green Glory.”
Green Glory is a traditional American Pale Ale with 5.5 percent alcohol by volume (ABV). This new spin on the Dane’s perennial favorite - Old Glory APA - is brewed with mosaic and simcoe hops, differing from the original’s cascade hops. Each Imperial pint (20 ounces) contains 7 milligrams of CBD and will sell for $7.50 per pint.
Along with Green Glory, the Dane is offering its line-up of winter cocktails, in addition to Wisconsin’s favorite Old Fashioned, with naturally flavored CBD. Those drinks include:
- Maple Chai Toddy with cinnamon CBD
- Hot Cocoa with peppermint CBD
- Russian Roulette with Kahlua CBD
- Blackberry Honey with lemon CBD
- You like a da spice with lemon CBD
- Harvest Mule with lime CBD
- Classic Wisconsin Old Fashioned with orange CBD
Each CBD-infused cocktail is $2 more than the non-CBD version and contains 7 milligrams of CBD. Additionally, customers can add 7 milligrams of unflavored CBD to any cocktail, beer or soft drink for an additional $2.
"The Great Dane is Madison's original Brewpub, and I’m proud we’re the first bar and restaurant in the area to offer CBD oil to our guests,” said Eliot Butler, Great Dane’s president and co-founder. “Green Rx is an expert in CBD, which makes for a great collaboration for the Great Dane and our guests."
GreenRX is a Madison-based health and wellness store that specializes in CBD products. All of its products are sourced from U.S.-based producers and purity and quality are a top priority. The CBD is derived from hemp plants and GreenRX guarantees no THC (0.0%) is present in its CBD for the Great Dane’s beverage program.
CBD is believed to provide relief from pain, inflammation, anxiety and a number of other physical and mental issues.
For more information on Green Glory, CBD cocktails and general CBD information, visit and follow the Great Dane on Instagram, Facebook and Untappd.
About The Great Dane Pub & Brewing Co.
Since 1994, The Great Dane Pub & Brewing Co. has served up its award-winning craft beers alongside local and global pub fare prepared from scratch. The Dane, with three Madison locations and brewpubs in Fitchburg and Wausau, has a mission to make the community a great place to live, work and play. To find a location, learn more about the Great Dane’s beer and to view upcoming events, visit greatdanepub.com.